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On December 6th, the Cupra brand was displayed in the national market, through the inauguration of the first Cupra Corner, located at Entreposto Lisboa.
Created by the successful Seat sports division, the Cupra brand is the highest expression of exclusivity, sophistication and performance, born out of passion and created to attract enthusiasts from around the world, developing vehicles not based on nostalgia, but which are rooted in the present.
Thus, in Portugal, Entreposto Lisboa hosts the first venue dedicated for the Cupra brand, while the exclusive inauguration event has provided to its guests, and simultaneously, the first contact with the new premium brand and a showcase by Amor Electro.
Although any concessionaire is able to market the newcomer brand, the Cupra Corner highlights a new experience of the customer with the brand. Here, the Cupra Specialist will host the customer in a cosy and private environment.
As Miguel Simões, managing director of Entreposto Lisboa, pointed out “We welcome this new projet “Cupra Specialist” with the sense of responsibility, professionalism and determination for which we are known and which we have been working on over these 50 years spent in Portugal”.
From left to right: Miguel Simões, managing director of Entreposto Lisboa; Teresa Lameiras, marketing director of Seat Portugal; Diana Pereira, Cupra ambassador; Rudolfo Florit, managing director of Seat Portugal.